What you’ll learn
build a film crowdfunding campaign from scratch, and do everything you need to ensure you raise the money you need
understand the different types of crowdfunding and know how to pick the most appropriate platform for their project
know how to create their entire campaign, from first idea through top the tiny details
budget and schedule your entire campaign to ensure you’re prepared and can afford any outcome
write and make a campaign video which drives people to donate and support the campaign
build and execute a marketing plan which will gain press attention, build an audience and convert those people into backers
I am presuming you are a filmmaker whose only barrier to making your film is the money you need to spend making it.
No prior knowledge of crowdfunding is needed
I will take you through the entire journey from first principles right through to the complex tasks involved in campaign creation and promotion
They don’t teach you this in Film School! This course will guide you through every stage of planning, creating and running your film crowdfunding campaign. Crowdfunding is the only method of film finance open to all filmmakers, anywhere in the world and over $250 million has already been raised for films on Kickstarter.
The course has been created by Stephen Follows, who brings his experience of teaching at some of the world’s best film schools, running a leading online video agency and as a film industry data expert to the topic of crowdfunding.
It’s based on Stephen’s data research on over 50,000 film crowdfunding campaigns, interviews with over 50 filmmakers who have run a crowdfunding campaign and interviews with some of the top people at major crowdfunding platforms and services.
Topics covered by the course include.
An introduction to crowdfunding
Guided tour of the major crowdfunding sites for filmmakers
How to build a film crowdfunding campaign from scratch
Budgeting and scheduling your campaign
Marketing and outreach to build an audience
Building and managing a crowdfunding team
How to run the actual campaign and what to do afterwards
It also includes examples and templates of key documents as well as interviews with filmmakers and representatives from major crowdfunding companies and services.
Who this course is for:
The course is aimed at filmmakers who are seeking finance for their next film
The lessons and concepts also apply to all creatives thinking of using crowdfunding to fund their next project.